Visual Strategy
Focused on appetite appeal with a high-quality background hero image of fish and chips. The dark overlay ensures the text "My Local Chippy" pops, while the blue "Takeaway Menu" button provides an immediate call to action.
Key Features:
- Operational Clarity: Prominently displayed opening hours ("11am - 11pm") and contact details to reduce customer friction.
- Local SEO Focus: Text tailored to the local area (Tunstall, Stoke-on-Trent) to capture local search traffic.
